Sara Dosanjh Evans
Sara Dosanjh Evans is a Calgary based realtor.
The PROJECT PATH
As a new Realtor, Sara had no existing brand or identity.
We crafted a personal identity that would attract her target market on social media, while conveying her personal style: classy and feminine.
A website is an absolute must for new realtors! It helps to establish trust, credibility and professionalism. With our newly created brand and identity, we were ready to move onto the next phase: website development! Sara opted to use a realtor specific service that designs template websites for a monthly fee instead of a lump sum payment. She requested that The CTRL Lab work correspond and alongside the service provider to ensure the site was in line with her newly established brand.
This particular project was essentially consulting and copy review.
Sara started with a clean slate! Which meant our social media journey began with designing custom digital assets for all of her preferred platforms.
Once the custom social elements were in place, we optimized the preferred platforms and created a content marketing strategy for her to follow as she continues to grow her business.